Superstars
The BRDC Superstars programme will continue to assist the careers of the best up and coming British drivers during 2009. In its inaugural year of 2008, the programme supported 14 drivers from Formula Ford to GP2 and Le Mans to Touring Cars. With two Champions in Wayne Boyd and Jonny Adam and two Vice Champions in Oliver Turvey and Mat Jackson, not to mention the numerous race winners amongst the other Superstars, the BRDC has demonstrated it can recognise and nurture talent.
For 2009 the programme will aim to progress the career paths of the chosen recipients, some of whom will be staying on for a second year and others who will be joining the scheme. Working in conjunction with the BRDC Rising Stars initiative, some drivers will already have been introduced to the Club but this is not a requirement for selection to the Superstars team.
In addition to access to the Club and the opportunities for networking with the Members, the Superstars will receive direct assistance with all aspects of professional motor sport. This will include help with physical and mental training, career guidance, team building skills, sponsorship advice, media and sales training, PR and marketing, motor sport seminars and workshops with BRDC Members. They will also gain significant benefit of media coverage the BRDC Superstars programme itself generates. Indeed, the Club’s endorsement of each young driver’s status as one of the very brightest prospects in motor sport is hard to put a value on.
The Superstars programme helps to strengthen links between young drivers and the Club, as well as reinforcing the relevance of the BRDC to the wider motor sport community. I look forward to a successful and helpful year with the 2009 BRDC Superstars drivers.
Tim Harvey, Director, BRDC Superstars
